THE HEINEKEN WALK IN FRIDGE ADVERTISEMENT 2009
This ad advertises Heineken beer. I chose this commercial as one of the most effective because it is really funny. But is a commercial successful only when it is hilarious? Well, most of the times yes, it is. Generally people like funny things, so viewers will probably be more interested in a funny ad rather than a boring simple one. However, sometimes people remember only the funny thing that happened in the advertisement and not the product advertised, but in this one, Heineken beer is advertised in the right way. In my view, this commercial is the most successful and interesting ad I have ever seen.